Samsung Unveils 98” NEO QLED 8K TV – Pre-Orders Now Open!

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Samsung Gulf Electronics has unveiled the pre-order availability of its highly anticipated 98” NEO QLED 8K TV on Samsung.com throughout the UAE, with the pre-order window open until November 27, 2023. Boasting cutting-edge Quantum Matrix Technology Pro with Mini LEDs, the 98” NEO QLED 8K TV ensures unparalleled 8K precision. The Neural Quantum Processor 8K, a key feature, excels at upscaling any content to 8K, signaling a new era in home entertainment.

Elevating the immersive experience, the TV incorporates Dolby Atmos with Cinema Object Tracking Sound Pro, capable of tracking action from every corner. Encased in a remarkably slim 360-degree metal profile and adorned with the Infinity One design, the TV exemplifies both form and function.

Nikola Aksentijevic, Head of Visual Display Division at Samsung Gulf Electronics, expressed, “The Samsung 98” NEO QLED 8K TV exemplifies our commitment to creating ultimate home entertainment experiences, seamlessly blending stunning visuals, immersive sound, and sleek design. This dedication to excellence solidifies our ongoing leadership in the global TV market, a position we’ve held for nearly two decades.”

Part of Samsung’s groundbreaking 2023 TV lineup, the 98” NEO QLED 8K caters to evolving consumer lifestyle needs, positioning Samsung as a leader in home entertainment innovation. The TV seamlessly integrates smart connectivity and features an exclusive range of ultra-large screens, positioning the television at the core of the smart home experience.

Early adopters stand to benefit from a 13% discount off the AED 149,999 retail price, along with a complimentary Samsung Soundbar valued at AED 4,999. Additionally, these customers will enjoy 10X Samsung Rewards and an enticing trade-in offer. Samsung’s dominance in the global TV market was reaffirmed by Omdia, ranking No.1 for 2022 – the 17th consecutive year of leadership in the TV industry. This achievement underscores the company’s unwavering commitment to innovative excellence, delivering premium viewing experiences and user-centric designs to consumers.


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