5 November 2024, Tue |
12:23 PM
SHAREit Group, a global technology company, is connecting more and more users in the Middle East to various cryptocurrency wallets and exchanges.
According to a TripleA report, Saudi citizens rank third in the Arab world in terms of cryptocurrency ownership, with 453,000 Saudis owning this type of digital currency. Egypt ranked first in the Arab world with approximately 1.8 million cryptocurrency owners, followed by Morocco with 878,000 owners.
SHAREit Director for Global Partnerships Lisa Dominguez recently shared at the Crypto Dubai Expo that the UAE, Egypt, and Saudi Arabia are among the top countries with SHAREit users who are also active users of cryptocurrency wallets and exchanges.
SHAREit is a significant growth channel for cryptocurrency apps. It currently works with around 30 crypto apps to improve user acquisition, bringing in approximately two million new users each month.
The SHAREit group is behind this platform, and its diverse suite of applications, including its core app SHAREit, has been installed by nearly 2.4 billion users worldwide. SHAREit, the world’s largest peer-to-peer (P2P) file-sharing ecosystem, has been lauded as the Top 10 most downloaded app of all time on Google Play. SHAREit currently has a global reach of 150+ countries and is available in 45 languages.
Many people have been forced to deal with the uncertainty of losing their jobs as a result of the pandemic’s precipitation of a shift to virtual economies. Emerging technologies like blockchain provided an alternative way to earn money during the lockdowns, particularly through gaming. With the rise of the play-to-earn (P2E) economy came the emergence of non-fungible tokens (NFTs), which provide users with personal ownership of their digital assets and can be traded for cryptocurrency or cash with other players.
Dominguez also discussed how crypto companies can use SHAREit as a growth channel to drive user acquisition and community building in her keynote. This is possible with user acquisition, awareness, and remarketing solutions. SHAREit’s unique audience targeting and app recommendation solutions enable it to convert existing users of crypto apps into new P2E game players.
With over 700 brand partners across the globe, 30 of which are crypto platforms, SHAREit has managed to earn the trust of some of the biggest names including Bybit, Nexo and Crypto.com.
As Google’s first app channel partner, Dominguez mentioned that SHAREit drives growth and engagement through connectivity and is also the 3rd largest mobile publisher globally in the finance investments category as per the recent AppsFlyer Performance index – a testament to not only the scale but also the quality of users that SHAREit can drive.
“SHAREit’s solutions connect crypto apps to millions of new users each month, many of whom convert to high LTV users for these apps. We also see that a significant number of our users sit in the top markets for crypto adoption worldwide,” shares Dominguez.
SHAREit drives new user acquisition through different executions made possible through the app – including app recommendations & banner ad placements.
“There’s a lot of opportunity for up-and-coming crypto ventures – from mobile & decentralized apps to Tokens, NFTs, and P2E games – to tap into the potential of SHAREit’s 2 billion global users. In emerging industries like cryptocurrency, new product discovery begins with peer-to-peer recommendations, and P2P marketing has always been one of SHAREit’s strongest points,” adds Dominguez.
For more information, please visit: http://www.ushareit.com/
