‘Spot’ disrupts the food truck industry with new app

Spot, an Abu Dhabi-based F&B operator, has launched a drive-thru application to revolutionize on-the-go dining. Customers and food truck operators at Spot food truck parks can take advantage of the convenient, low-cost app. Customers can use an in-app map service to find nearby food trucks, pre-order meals, and have them delivered to their cars, providing an efficient alternative to long lines and waiting times.

Users of the ‘Spot- Drive Thu Pickup’ app can browse options, offers, and order from multiple chains at the same time, with rewards of up to 20% off at several of the food trucks. The app is available for both iOS and Android.

Meanwhile, food truck operators can gain access to the free digital platform by entering a 0% commission rate into the app – an industry first that will relieve pressure on operators in a highly competitive industry.

Spot, founded by Emirati entrepreneur Ahmed Al Fahim, provides popular local F&B brands with spaces or’spots’ to nurture their business growth. The Spot food truck parks, which are located throughout Abu Dhabi and Al Ain, are the go-to destinations for food truck patrons who want to quickly and conveniently get their orders from the comfort of their cars.

Spot operates in the most popular and easily accessible areas, where quick-service food is in high demand. They can be found in busy areas, serving a wide range of cuisine and meal options for the entire family.

CEO and Founder of Spot, Ahmed Al Fahim said “With Spot, we are committed to creating an integrated ecosystem that offers a combination of food, community and entertainment, bringing the best F&B experiences. Our brand fosters a thriving and supportive environment to enable the local food truck industry and drive its sustainable economic growth. Leveraging digitalization and the desire for convenience, the Spot- Drive Thu Pickup app is a win–win solution for both consumers and operators.”

Commenting on their partnership, Mohamed Al Falasi, Founder and CEO of Saddle said “At Saddle, we believe in long term partnerships with like-minded, inventive and forward-thinking partners. Our alliance with Spot has been instrumental in addressing the challenges and evolving needs of the F&B industry. We are committed to delivering exceptional food experiences by identifying customer pain points and fixing them with innovative solutions. With flexibility, relative ease of operation and low costs, the recently launched Spot – Drive Thru Pickup app enables us to take our on-the-go dining concept to another level.”

Spot, which was founded in 2019, aims to empower small and medium-sized enterprises (SMEs) by providing cost-effective and traffic-driving business solutions. The brand is home to over 70 food and beverage operators, including crowd favorites SALT, Saddle, and Krush Burger.