Cybersecurity is being prioritized as the next hurdle to tackle, particularly with the region’s 250% increase in cyberattacks in 2020, according to Mohamed al-Kuwaiti, head of UAE Government Cyber Security. There is an increasing need for more cybersecurity professionals in all activity sectors for UAE and ME and developing the next generation is key to reversing this uptake in attacks.
It’s important for brands to understand that customers do not only expect brands to offer social customer support through these channels, they also expect quick replies. According to Facebook for Business,76% of people who message a business do so for customer service or support. More than 150 million people message businesses through Instagram Direct every month.
It is reported that social media giant Facebook is planning a rebranding with a new name, reported The Verge. It is learned that Mark Zuckerberg would be making the announcement at the company’s Connect conference.
WhatsApp does not appear to be affected by the present outage. Instagram and Facebook Messenger, on the other hand, are said to be unavailable in a number of countries around the world, including Canada, the United States, India, and Mexico.
This recent drop occurred after a whistle-blower came forward and outages knocked Facebook’s essential products offline for more than 6 hours on Monday.