Five tools for marketing automation in 2021

Over the last decade, business intelligence (BI) tools have gained popularity, and they are essentially digitalized spreadsheets. They enable the organization, aggregation, and visualization of data in simple point-and-click dashboards without coding.

Eight reasons why e-mail marketing is important for your business

According to projections, by the end of 2021, there will be 4.1 billion email subscribers globally. Therefore, Email marketing has a vast prospect which businesses can leverage to reach their target audience. Here are the significant factors to consider.

Startupbootcamp AfriTech, now open for applications from the most disruptive startups

Ten startups will be selected to participate in the Program that will give them access to expert-led masterclasses covering scaling fundamentals – from the business model canvas, and lean methodology, to fundraising.

ASPIRE launches in UAE with exclusive partner DIFC FinTech Hive

Companies making redundancies can access the ASPIRE programme via the DIFC FinTech Hive. In the next 12 months the ambition is to rollout the programme to a minimum of 5,000 participants.