Embracing a new world of retail technology in the Middle East

Increasingly sophisticated ways of incorporating intelligent technology into grocery retail are driving the sector deeper into the digital transformation. This reality is not simply changing the industry but revolutionising it entirely. The fusion of digital and physical experiences is expected to accelerate further, according to Deloitte’s 2022 retail industry outlook report. The research identified retail industry leaders (respondents with aggregate scores in the top 25%) and industry laggards (those in the bottom 25%).

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commercetools introduces advanced eCommerce solutions in Middle East

commercetools, the global provider of next-generation digital commerce solutions and the inventor of headless commerce, has introduced its robust, future-ready, and highly scalable business-to-consumer (B2C), business-to-business (B2B), and direct-to-consumer (D2C) digital commerce solutions to the Middle East in order to accelerate business growth and foster major digital transformation in the region.

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