Sitecore, a digital customer experience organization, has identified seven ways in which a customer data platform can help a business create exceptional customer experiences and drive personalization at scale.

Keynote speeches from Sitecore’s top management and regional customers highlighted industry challenges and demonstrated how Sitecore’s solutions helped overcome them. GEMS Education and Kerzner International also joined Sitecore on stage during the Symposium.

Sitecore MVPs are given priority access to MVP discussion forums, regional meetups, and the MVP Summit. Recipients also have access to early product releases, talks with Sitecore product teams, and unique invites to webinars.

Goncalo Mateus, Regional Vice President; Jill Grozalsky Roberson, Director of DX Product Marketing & Evangelism; and Paige O’Neill, Chief Marketing Officer, share their perspectives on what to anticipate in 2022.

Valles comes to Sitecore from SAP, where he held various positions in the EMEA South region, including leadership responsibilities in both the CX and Cloud ERP businesses.