Confluent, Inc., the data streaming platform that puts data in motion, has opened its local headquarters in Dubai and established a local presence with dedicated teams serving sales, solution engineering, professional services, customer success, and channel functions.
Fred Crehan, who has been in the IT industry for over 20 years, has been appointed as the company’s Regional Director for the Middle East said, “The continuous collection and delivery of data across the digital enterprise – what we refer to as ‘data in motion’ – underpins all digital initiatives, be it the modernisation of IT, adoption of AI, utilisation of analytics, or migration to the cloud. UAE organisations recognise that unlocking the full potential of real-time data will empower them to pioneer compelling digital services for the discerning modern consumer.”
“For this reason, the open-source distributed event streaming platform, Apache Kafka, is rapidly becoming a must- have component in the IT infrastructures of UAE businesses. However, with all but the largest of organisations being incapable of having dedicated, in-house Kafka experts, typically businesses must find ways to leverage this essential technology without being restricted by technical complexity, and management overheads. At Confluent, we’re delivering unmatched speed and simplicity to organisations that depend on this infrastructure by offering fully managed Kafka services that are purpose-built for the modern enterprise,” Crehan added.
Confluent provides a foundational platform for data-in-motion, allowing organizations to harness the full power of continuously flowing data to innovate and thrive in today’s digital world. Similar to an organization’s “central nervous system,” this platform – which can be deployed on-premise or in the cloud – allows businesses to connect all of their applications around real-time streams in order to react and respond intelligently to everything that happens in their business. This compelling value proposition propelled the company to year-over-year revenue growth of 64% through 2021.
Confluent’s go-to-market strategy in the UAE is heavily reliant on the channel. In addition to making its offering available through major cloud provider marketplaces such as Microsoft Azure, Google Cloud, and AWS, the company is building a strong network of expertly qualified systems integrator and consultancy partners.
“We’re committed to building a focused set of partners that can translate the full value of Confluent to our end customers. We are therefore focused on working together with channel players who are ready to build a practice around our technologies, and we shall extend the full range of technical, sales, and marketing support they need to succeed,” said Crehan.
Data is always in motion in the digital economy, powering rich customer experiences and efficient, data-driven applications. Data streaming is a new computing category that allows any company to stream, store, and process data in real time. With data streaming acting as a central nervous system, all data within an organization is instantly available in real time to all applications and people. As a result, new business can be found, customer expectations can be exceeded, and new operational efficiencies can be realised.
