Hisense Pushes Boundaries at CES 2025 with AI

Hisense, a global consumer electronics and home appliances brand, showcased groundbreaking innovations at CES 2025 under the theme “AI Your Life,” highlighting how AI is transforming modern living. The three-day event featured immersive demonstrations of AI-powered TVs, home appliances, and smart ecosystems. Hisense received 50 prestigious awards, including the CES Innovation Award, with its TriChroma LED TVs and other products garnering praise from top media outlets like Digital Trends, Home Theater Review, and TechRadar, emphasizing the brand’s commitment to high-quality, innovative solutions.

At CES 2025, Hisense introduced the world’s first consumer-ready 136-inch MicroLED Display, the 136MX, revolutionizing display technology by offering larger, more immersive screens without compromising durability or performance. Powered by the Hi-View AI Engine X chipset, the 136MX optimizes color conversion, dynamic 3D color management, and display details, setting a new industry standard. The 116-inch TriChroma LED TV also impressed with its RGB Local Dimming technology, Dolby Atmos-enabled surround sound, and AI enhancements for an immersive viewing experience. Additionally, Hisense debuted its L9Q Laser TV in five screen sizes from 100 to 150 inches, reaffirming its leadership in Laser TV technology.

Hisense further enhanced its premium TV offerings through collaborations with Pantone and Devialet, ensuring Pantone-validated color accuracy and Devialet’s superior audio technology for the ultimate home cinema experience. In the realm of smart home appliances, Hisense introduced its ConnectLife smart home ecosystem, seamlessly integrating TVs, home appliances, and third-party devices for easy management through a unified app. The ecosystem offers personalized automation, real-time device monitoring, and greater convenience across connected systems.

In the kitchen, the Jumbo Side-by-Side Refrigerator and FreshVault French Door Refrigerator showcased innovative features such as vacuum-sealed drawers for improved food preservation, AI-powered recipe suggestions, and integrated media hubs. The LuxCare Mini Washer-Dryer Combo and Smart UltraSlim Air Conditioner provided compact, energy-efficient solutions for modern living, while ConnectLife integration ensured greater control and convenience.

Hisense also unveiled its partnership with FIFA as the first official sponsor of the FIFA Club World Cup 2025™, revealing a first look at the tournament’s trophy. With its flagship 100-inch AI TVs and AI Sports Mode, Hisense continues to enhance the fan experience, bringing immersive, stadium-like viewing directly into homes. With these advancements in entertainment and smart living, Hisense solidifies its position as a leader in the technology shaping the future of modern lifestyles.