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ASUS Republic of Gamers (ROG) announced the pre-order availability of the ASUS ROG XBOX ALLY X (RC73XA) and ROG XBOX ALLY (RC73YA) in the UAE. Prices start at AED 2,299 and AED 3,499 respectively, with orders open from September 26, 2025.

Customers can order through leading retail stores or the official ASUS UAE eShop. Those ordering via eShop will receive a personalized ROG 2in1 premium case for free. Additionally, ASUS eShop offers 20% off on extended warranties for all ROG Ally series until November 30, 2025. Both handhelds will officially launch on October 16, 2025.

The ROG XBOX ALLY devices combine flexibility, power, and portability. Unlike other handhelds, the ALLY runs full Windows, allowing gamers to play from any platform or store. It also doubles as a portable productivity device for work, study, and travel.

  • ROG XBOX ALLY: Features AMD Ryzen™ Z2 A processor, 16GB RAM, 512GB SSD, 60Wh battery, designed for mobility and performance.
  • ROG XBOX ALLY X: Offers AMD Ryzen™ AI Z2 Extreme processor, 24GB RAM, 1TB SSD, 80Wh battery, built for power users and marathon gaming sessions.

ASUS highlighted AI-powered features in the ALLY X, such as Automatic Super Resolution (Auto SR) for sharper visuals and smoother framerates, and AI Highlight Reels to auto-capture key gaming moments.

Co-developed with XBOX, the devices support thousands of PC titles optimized for handheld play. Users can enjoy faster startup times, smoother gameplay, and intuitive controls out of the box.