Cloudflare Launches Cloudflare for AI to Secure and Optimize AI Applications

Cloudflare, Inc. (NYSE: NET), a connectivity cloud company, has introduced Cloudflare for AI, a suite of tools designed to provide comprehensive visibility, security, and control for AI applications. This new offering helps businesses safeguard AI models from key threats, such as employee misuse, toxic prompts, data leakage, and other emerging vulnerabilities.

As AI continues to revolutionize industries—affecting everything from pricing strategies and supply chain management to medical data analysis—organizations are increasingly incorporating AI into their operations. AI technology has become more accessible than ever, enabling businesses of all sizes to integrate AI models without requiring substantial investments. However, with this rapid expansion comes the growing risk of cyberattacks targeting AI applications. Security teams are struggling to keep up with the fast pace of AI innovation, and organizations that fail to secure their AI models risk exposing themselves to evolving threats that could jeopardize sensitive data and core operations.

Matthew Prince, co-founder and CEO of Cloudflare, emphasized the urgency for secure AI deployment, stating, “Over the next decade, an organization’s AI strategy will determine its fate. Innovators will thrive, and those who resist will disappear. Cloudflare for AI allows customers to move fast with the necessary safeguards in place, ensuring innovation doesn’t come at the cost of security.”

Key Features of Cloudflare for AI:

• AI Application Discovery: Cloudflare’s Firewall for AI helps security teams automatically discover both authorized and unauthorized AI applications across their organization. This ensures complete visibility into AI usage, allowing teams to implement security measures as needed.
• Employee Usage Monitoring: With Cloudflare’s AI Gateway, organizations gain insights into how AI tools are being used by employees, preventing unauthorized sharing of sensitive business information and offering visibility into prompts and usage patterns.
• Data Leak Prevention: The widespread adoption of AI tools for productivity can unintentionally expose confidential information. Cloudflare’s Firewall for AI detects and prevents sensitive data leaks, alerting security teams before damage occurs.
• Toxicity and Sentiment Detection: Cloudflare’s AI Gateway, integrated with Llama Guard, detects harmful prompts and topics submitted by employees or users, ensuring AI models maintain integrity and provide accurate outputs.
• Scalable, Secure AI Applications: Cloudflare Workers AI enables businesses to develop and deploy powerful, scalable AI applications without compromising security. With GPUs available in over 190 cities globally, AI solutions can be implemented efficiently and securely.
• Increased AI Resilience: Cloudflare’s Application Security and Performance features protect AI applications from attacks by malicious users or automated crawlers. The platform optimizes traffic and increases the reliability of AI applications.

As AI applications continue to grow in prominence, many leading AI companies rely on Cloudflare to provide real-time inferences and ensure the security of their models and data.

Cloudflare for AI empowers organizations to innovate confidently, with the tools and infrastructure needed to protect their AI-driven initiatives from emerging cyber threats.