Veritas empowers MSPs for success with tailored program

Veritas Technologies, the secure multi-cloud data management firm, has introduced an innovative initiative named the Veritas Managed Service Provider Program. This distinctive offering, nestled within the Veritas Partner Force framework, is designed to bolster the achievements of managed service providers (MSPs) by providing a suite of incentives, comprehensive training, and adaptable pricing structures. The goal is to enable MSPs to expand their service portfolios and effectively meet the escalating demand for data protection and cloud-native cyber resilience solutions.

Yudum Yonak, Channel Director of the International Emerging Region at Veritas, expressed the significance of the new MSP partner program, particularly in strengthening existing relationships with MSPs in the Middle East. Yonak highlighted that the program blends tailor-made support and services with the robust capabilities of the Veritas Alta platform, empowering selected MSPs to effectively cater to the evolving needs of customers grappling with the growing threats of ransomware and the intricate nature of multi-cloud environments.

To expedite profitability for MSPs, the program facilitates the rapid development of Veritas-powered offerings such as Backup-as-a-Service, Analytics-as-a-Service, and data recovery-as-a-service. MSPs can leverage subscription-based and consumption-based pricing options, along with commitment-based commercial models. Distinguished partners within the Elite program tier are also eligible for collaborative go-to-market endeavors, engagement in product roadmap discussions, workshops for solution development, and attractive incentives. Veritas is further underscoring its commitment by dedicating a specialized global team and allocating dedicated funding for demand generation for MSPs.

Aliaa Atiya, Senior Business Unit Manager for Software & Cyber Security at Ingram Micro, acknowledged Veritas as a global frontrunner in data protection and commended the dedicated MSP partner program for offering tailored support and services. As data resilience, availability, and security remain vital concerns for organizations worldwide, the collaboration with Veritas through this novel program promises to empower MSPs with the essential tools to drive business achievements.

The Veritas MSP Program grants access to the entirety of the Veritas portfolio, encompassing NetBackup Enterprise – the industry’s pioneering AI-powered Autonomous Data Management solution – NetBackup IT Analytics, and Alta Data Protection, ensuring comprehensive safeguarding of enterprise data across diverse environments and scales.

Christophe Bertrand, Practice Director at Enterprise Strategy Group, highlighted the evolving landscape of enterprise channel sales, noting the increasing complexity of IT infrastructures and skills gaps faced by many organizations. Bertrand emphasized the substantial potential for MSPs to play a pivotal role in assisting customers in confronting challenges associated with data protection and cyber resiliency. The Veritas MSP program, Bertrand noted, empowers MSPs to harness Veritas’ cutting-edge technology and support, thus facilitating their seamless entry into this transformative space.