noon payments transitions its operations to Azure

Microsoft has announced that noon payments, a Dubai-based e-commerce company, has successfully transitioned its key operations to Azure in order to improve performance and availability, accelerate DevOps, and save costs.

“As a payment service provider, we needed to respond in real time to any kind of demand spike and to give our merchants the instant response times they expect,” said Marco Incalcaterra, Head of Technology at noon payments.

“Microsoft offers the most comprehensive solution in the market; the products are connected to one another. The company’s large, flexible offering was one of the key factors in choosing Microsoft as our partner that will enable us to develop a strong, resilient, easy-to-scale platform,” Incalcaterra added.

“It’s exciting to see how the Microsoft cloud is delivering millisecond response times and single-click deployment to noon payments, making online transactions more secure and responsive for online shoppers in the region,” said Naim Yazbeck, Regional Director, Enterprise and Partner Group (EPG), Microsoft UAE.

The Microsoft Azure cloud implementation was also able to achieve the zero-downtime criteria for noon payments by employing Traffic Manager to redirect transactions to other regions during maintenance periods. Azure also allows noon payments to expand its performance bandwidth during peak moments, such as November’s Yellow Friday Sale, when the business predicted demand surges of up to ten times the regular load.

Noon Payments is in its seventh year of business, offering a comprehensive solution that allows for rapid onboarding, a richly featured checkout, and easy integrations with major e-commerce platforms and shopping carts.