Nutanix announces Partner Program Updates and Incentives 

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Nutanix, an IT company in hybrid multi-cloud computing, today announced the next era of Elevate, a global partner program designed to redefine the partner engagement journey. 

While adhering to the program’s unified design, Nutanix has improved the Elevate program’s focus to offer a better experience to the whole partner ecosystem and customers across the customer lifecycle. Creating a partner profit continuum also involves a larger perks package.

Christian Alvarez, Senior Vice President of Worldwide Channel Sales at Nutanix said “With our updates to the Elevate program, we’ve addressed many of our partners’ needs to engage with customers through their lifecycle – not just selling the technology, but enabling them to adopt, perform, expand and ultimately renew. Elevate now supports and rewards partners along this entire journey through purpose-built benefits and incentives.” 

Nutanix has restructured its go-to-market strategy, programs and tools that give partners more control as of last year.

New updates to the Elevate Partner Program include: 

  • Enhanced and expanded incentives framework to reward partner ecosystem throughout the customer lifecycle
    • For the first time in Elevate’s history, Nutanix has extended program incentives to include not only partner organizations, but individual sellers and systems engineers to ignite new customer acquisition growth. The New Business Individual Incentive will reward individual sellers and systems engineers at eligible resellers and services providers each time they sell Nutanix into net-new accounts. 
    • In the coming months, Nutanix will begin to roll out a pilot program for an Elevate Program incentive designed to reward select partners for the delivery of consistent, on-time renewal rates with their Nutanix customers.
  • New incentive for partners that lead sales cycles autonomously
    • Nutanix launched a Channel Led Selling Rebate Incentive for Elevate, built to reward resellers who drive deals through the entire sales cycle autonomously.
    • Nutanix is enabling partners to realize this selling motion through new tool sets like the recently revamped Sizer 6.0 capacity planning tool and enhancements to Nutanix’s Performance + Deal Registration program. 
  • A continued focus on building partner competencies through education and certifications
    • The Elevate program requirements introduced a new Sizing Associate accreditation requirement for all levels, designed to enable partners to speed up sales cycles through rapid capacity planning, quoting and order fulfilment using Nutanix Sizer.

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