Nutanix, a leading player in the realm of hybrid multicloud computing (NASDAQ: NTNX), has just announced a slew of updates to its Elevate Partner Program. These updates are designed to provide partners with a revamped incentive structure and a channel-centric approach, granting them greater control throughout the sales cycle. In essence, these improvements offer partners fresh opportunities for business expansion, skill enhancement, and revenue maximization.
“As technology continues to evolve at an unprecedented pace, organizations across all sectors are eager to harness the potential of digital transformation, data-driven insights, AI, and cloud computing,” noted Adam Tarbox, Vice President of EMEA Channel Sales at Nutanix. “To support our valued partner network in seizing this moment, our commitment is not merely rhetorical. We are dedicated to placing partners in the driver’s seat of the sales cycle, enabling them to achieve substantial business growth and satisfied customers.”
Enhanced Incentives Framework for Increased Earnings
Nutanix has introduced enhancements to the Elevate Partner Program’s incentives and Performance+ Deal Registration Program for the fiscal year 2024. The updated incentive structure includes:
– Larger Payout for New Business Individual Incentive: Partner sellers and sales engineers (SEs) can now earn a generous 2% incentive, with the potential to reach up to $7,500 per deal for identifying, registering, and closing new business deals with Nutanix. This incentive program complements the New Business Rebate for partner reseller organizations, maintaining its lucrative structure from the previous fiscal year.
– Increased Discount Advantage for Deal Registration: In fiscal year 2024, partners who register deals and quote Nutanix simplified product portfolio SKUs (PnP 2.0) will enjoy a substantial 40% greater discount advantage compared to non-registered discounting. Registering deals not only provides deal protection but can also significantly boost profitability for each deal.
– Performance Bonuses: Top-performing partners will have the opportunity to earn even more through the Outperformance Rebate program.
Channel-Led Selling Empowers Partners Throughout the Sales Cycle
Nutanix’s Channel-Led selling approach places partners in the driver’s seat throughout the sales cycle for customers and prospects in select accounts. Key updates include:
– A rewarding channel-led selling rebate incentive within the FY24 Elevate Partner Program, designed to make partner success even more profitable as they secure new deals with select accounts.
– Dedicated Channel-Led sales resource centers across the globe, purpose-built to assist partners with select account deals as needed at any stage of the sales cycle.
– Robust new enablement pathways launching in mid-October on the updated Nutanix University platform to ensure partners possess the necessary sales, technical, and service capabilities to excel in hybrid multicloud solutions.
Additionally, ensuring partners can deliver customer success throughout the lifecycle is a top priority for achieving business growth. To facilitate this, Nutanix is taking proactive steps to empower partners with increased visibility into Annual Team Renewals (ATR) data. By providing partners with a comprehensive view of renewal data, Nutanix will enable them to proactively address issues, ensuring that their customers not only remain satisfied but also thrive.
Expediting Hybrid Multicloud Adoption for Customers
With the Nutanix Cloud Clusters™ (NC2) solution, partners can deliver on the promise of hybrid multicloud without costly retooling or reconfiguration. Furthermore, Nutanix now offers the ability to leverage cloud marketplaces as a fresh route to market, including integrations with Microsoft Azure® and AWS® marketplaces. Most importantly, partners will receive the same discount advantages as with traditional transaction avenues. Partners can now take advantage of streamlined transactions and reduced sales cycles with their customers using programs like the AWS Channel-Partner-Private Offer (CPPO) and Azure Multiparty Private Offers (MPO) where available.
