Home » Latest news » BRIDGE Summit 2025 Partners with Meta for Innovation
News Desk -

Share

BRIDGE announced a landmark partnership with Meta ahead of BRIDGE Summit 2025. The event, the world’s largest debut gathering for media, content, and entertainment, will take place in Abu Dhabi from 8–10 December 2025.

The announcement was revealed during a visit by Abdulla bin Mohammed bin Butti Al Hamed, Chairman of BRIDGE, and Dr. Jamal Al Kaabi, Vice Chairperson of BRIDGE, to Meta’s regional headquarters in Dubai.

BRIDGE Summit 2025 will host over 60,000 participants, 400 global speakers, and 300 activities across seven specialised content tracks. The summit aims to create a comprehensive platform for media, content, and entertainment professionals.

Meta will play a central role in the summit through thought-leadership sessions, interactive workshops, and multi-platform activations. The company will use augmented and virtual reality, behavioural data analysis, and digital interaction to deliver immersive learning experiences.

The collaboration strengthens BRIDGE’s strategy to attract leading players in media, digital technology, and creative platforms. The partnership will support the development of a global content ecosystem and foster cross-border communication and collaboration.

Abdulla Al Hamed noted that the creative economy is a key pillar of the UAE’s economic system. He emphasised its role in enhancing quality of life and shaping the nation’s future. He also highlighted government support through incentives and creative incubators.

Meta’s Moon Baz, Director of Global Partnerships for Africa, Middle East, and Türkiye, said the partnership will create meaningful opportunities for creators and innovators. She added that BRIDGE Summit empowers the next generation of creators to grow their audiences and build thriving communities.

The meeting included key delegates from BRIDGE and Meta, such as Maryam Bin Fahad, Managing Director of BRIDGE, Basma Ammari, Director of Public Policy, Middle East and North Africa, and Anas Metwaly, Head of Public Policy, Gulf Cooperation Council.

The BRIDGE-Meta partnership ensures that conversations and collaborations at the summit will continue to influence global media networks beyond the event.

Key Points:

  • BRIDGE Summit 2025 to host 60,000+ participants and 400 global speakers.
  • Meta to deliver immersive AR and VR learning experiences at the summit.