Dell Unveils AI-Powered PCs to Boost Productivity

Dell Technologies is redefining the PC landscape with a new, streamlined portfolio featuring on-device AI to boost creativity and productivity for users. The company introduces tools to help developers and IT administrators build and deploy AI applications seamlessly, driving enterprise adoption of AI-powered PCs.

With innovative product designs, enhanced performance, extended battery life, and cutting-edge silicon and AI accelerators, Dell’s unified brand across PCs, displays, services, and accessories simplifies the customer experience. Michael Dell, chairman and CEO of Dell Technologies, emphasized the significance of this transformation, stating, “The PC is the most important personal productivity device of our lifetime, and it is being transformed by AI. Dell’s new streamlined portfolio of AI PCs represents the future of computing.”

Dell’s new branding simplifies technology choices with three distinct categories: Dell for general use, Dell Pro for professional-grade productivity, and Dell Pro Max for maximum performance. These categories extend to displays, accessories, and services, ensuring a seamless customer experience. By adopting simplified naming conventions and offering a robust portfolio, Dell positions itself as a leader in helping businesses and consumers embrace the AI era.

Dell’s latest portfolio incorporates advanced silicon options, including Intel® Core™ Ultra processors, AMD Ryzen™ processors, and Qualcomm technologies, providing AI-powered performance tailored to diverse workloads. Features include multi-day battery life, durable designs, improved airflow for quiet operation, and enhanced professional graphics capabilities. Dell’s commitment to sustainability is evident in modular designs and increased use of recycled materials, with innovations like the world’s first modular USB-C port in commercial notebooks.

To accelerate AI adoption, Dell introduces Dell Pro AI Studio, a comprehensive toolkit leveraging NPU technology to simplify AI model development and deployment. Part of the Dell AI Factory, this solution supports enterprises in building and scaling AI applications efficiently.

Dell’s new portfolio also includes groundbreaking display technology, such as enhanced IPS Black monitors and QD-OLED displays with AI-enhanced 3D Spatial Sound. These innovations, combined with Dell’s legacy of PC innovation, position the company as a leader in the AI-powered computing revolution.

Dell Technologies continues to push the boundaries of technology, offering solutions that meet the demands of modern businesses and consumers while driving the future of AI computing.