Dubai startups can apply to pitch their ventures at The Pitch, part of Dubai Future Week, which runs from 18 to 21 November 2026 at Emirates Towers and the Museum of the Future.

Organised by Dubai Future Foundation (DFF), The Pitch is open to Dubai-based startups with a viable product, prototype or promising idea that addresses market needs in the UAE and wider region. Research-backed projects and university spin-offs are also eligible.

Applications will be assessed against a set of criteria. Shortlisted companies will present to investors, corporate partners, government entities and industry experts. The sessions will offer feedback and opportunities to explore partnerships, pilot projects and mentorship.

The most promising startups will advance to an exclusive Shark Tank Dubai Finale. They will pitch in person to a panel of figures from Dubai’s entrepreneurship community for the chance to secure investment on stage.

Abdulaziz AlJaziri, Deputy CEO of DFF, said The Pitch includes activations intended to support collaboration, mentorship and investment. He said entrepreneurs will be able to pitch directly to participating investors, corporations, government entities and strategic partners. DFF aims to build a sustainable innovation network that responds to the needs of the entrepreneurial ecosystem.

Held under the theme “For the Human of the Future,” Dubai Future Week will bring together more than 10,000 experts, inventors, innovators, future-makers and participants from Dubai, across the UAE and around the world. The event’s agenda includes keynote speeches, panel discussions, workshops, debates, challenges, competitions, exhibitions, immersive experiences, closed-door meetings and offstage activations.

Activities will take place across eight platforms: The Big Stage, The Prototype Floor, The Pitch, The Policy Room, The Challenge, Offstage, 500 Future Minds and The District.

More information about Dubai Future Week is available at www.dubaifutureweek.com. Dubai startups interested in the opportunity can learn more through the event website.

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