Ericsson Powers Saudi Arabia’s Vision 2030 at LEAP 2025

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Ericsson (NASDAQ: ERIC) will showcase its innovative leadership at LEAP 2025, held from February 9-12 at the Riyadh Exhibition and Convention Center, Malham. The global tech giant will demonstrate its support for Saudi Vision 2030 with live tech demonstrations, partner success stories, and expert insights into the future of connectivity.

Under the theme “Step Forward: Discover the Unfolding Future,” Ericsson is highlighting its 40+ years of partnership in Saudi Arabia. Collaborating with communication service providers (CSPs), enterprises, and government entities, Ericsson is driving the localization of advanced technologies, cultivating local talent, and helping position the Kingdom as a global tech leader.

Visitors at Ericsson’s booth will experience interactive demos, panel discussions, and technical sessions showcasing innovations in 5G, Artificial Intelligence (AI), and advanced network solutions. Key highlights include AI-powered networks and immersive use cases, demonstrating how these technologies are revolutionizing industries, boosting efficiency, and supporting sustainability goals.

Ericsson is also hosting live episodes of its Tech Insights podcast at LEAP 2025, featuring industry leaders discussing the transformative role of connectivity across sectors.

Håkan Cervell, Vice President and Head of Saudi Arabia at Ericsson Middle East and Africa, shared: “We are excited to showcase Ericsson’s innovative technologies at LEAP 2025 and demonstrate how they contribute to a sustainable, connected future for Saudi Arabia and beyond. Our participation reflects our commitment to supporting Vision 2030 through enhanced digital infrastructure, sustainability, and advanced connectivity solutions.”

Visit Ericsson at Hall 1 at LEAP 2025 to explore the future of connectivity.