The BMC Helix roadshow will take place at The Museum of the Future in Dubai on 22 October. The AI-powered ServiceOps company will host its annual event for enterprise IT leaders. Attendees will include customers, partners and technology leaders.

The company’s senior leadership team will share practical insights. They will focus on applying AI across enterprise IT services and day-to-day IT operations. The programme will also cover BMC Helix’s AI-centred product strategy and roadmap.

Raha Moharrak will join as a guest speaker. She is the first Saudi woman to summit Mount Everest. She will share her perspective from her mountaineering journey. She will also discuss resilience, purpose and the challenges that come with pursuing ambitious goals.

Ali Siddiqui, President and CEO, BMC Helix, linked the event to national priorities in the UAE. “The UAE government’s mandate of transitioning 50% of government sectors and services towards agentic AI reflects that the UAE has moved on from experimentation to execution,” he said.

He added, “National programmes such as the UAE National AI Strategy 2031 are setting ambitious goals, and the organisations delivering on them need AI built into everyday operations in a way that is secure and scalable so it can deliver real value. BMC Helix’s AI-powered platform is built to support that shift, and our roadshow gives customers and partners an opportunity to explore what it looks like in practice.”

The programme will feature customer success stories. These will show how organisations are applying AI and automation across IT service and operations. Industry perspectives will also address the challenges and opportunities shaping enterprise IT.

Salman Kazmi, Vice President, Middle East, Turkey, Africa and Eastern Europe, BMC Helix, said the questions from organisations are changing. “When we speak to organisations across the region, we’ve observed that the questions are becoming more specific,” he said.

He continued, “Teams want to understand how AI and automation fit alongside the tools they already run, how to meet data-residency requirements and where they can free up time first. That is what we want to explore at the roadshow, sharing practical experiences and looking at how AI-powered ServiceOps can help teams work more proactively.”

The BMC Helix roadshow will also include hands-on sessions. BMC Helix experts will lead them. Topics include incident management, workflow automation and IT service management. A partner showcase will highlight solutions from across the company’s ecosystem.

Discussions will further look at practical next steps. Overall, the BMC Helix roadshow will explore how organisations can integrate AI with existing IT environments, improve operational efficiency and scale AI adoption across the enterprise.

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