Mindware Brings VMware’s IT Solutions to Lebanon, Iraq, and Jordan

Mindware, a value-added distributor (VAD) in the Middle East and Africa, has entered a strategic partnership with VMware, a Broadcom company, to enhance digital transformation across Lebanon, Iraq, and Jordan. As part of this collaboration, Mindware will become an authorized distributor of VMware’s comprehensive portfolio, including cutting-edge solutions in App Platform, Cloud Infrastructure, Networking Security, and Software-Defined Edge.

This partnership aims to help businesses in the Levant region enhance agility, scalability, and security within their IT infrastructures. The collaboration is designed to meet the increasing demand for digital solutions, as businesses in the region modernize their IT operations to stay competitive in the digital age.

Toni Azzi, Vice President of Mindware Qatar, Levant & Africa, commented, “Our partnership with VMware addresses the rising need for secure and scalable IT solutions in the region. With Mindware’s deep regional expertise and robust partner ecosystem, we are well-positioned to drive VMware’s growth and adoption, while enhancing our portfolio with world-class technologies.”

Mindware’s channel partners will benefit from the collaboration, receiving resources, training, and technical support to integrate VMware technologies into their existing offerings. This partnership also opens up new revenue streams for Mindware’s partners, empowering them to deliver enhanced value to customers.

VMware will provide Mindware with extensive support, including access to its technologies, technical training, sales enablement, and joint go-to-market strategies to ensure successful adoption across the region. Mindware will also provide pre-sales and post-sales technical support, partner enablement, and dedicated account management.

To further build awareness and engage the market, the companies will collaborate on co-branded events, webinars, workshops, and strategic campaigns in Lebanon, Iraq, and Jordan. Roadshows will also be conducted to foster growth within the partner ecosystem.

Broadcom’s VMware value proposition focuses on secure, flexible IT infrastructure solutions that enhance agility, scalability, and resilience. VMware’s cloud and hybrid cloud technologies help organizations streamline operations and innovate in their digital environments. Known for its leadership in virtualization and cloud infrastructure markets, VMware is also a trusted provider of enterprise IT solutions in the Levant region.

Mindware sees substantial potential for VMware’s growth in the Levant, driven by increasing cloud adoption and IT modernization. The partnership leverages Mindware’s regional expertise and partner ecosystem to successfully drive VMware’s solutions across various sectors.

Michael Wilson, Senior Channel Manager at VMware, added, “We are excited about our strategic partnership with Mindware. This collaboration marks a significant step in expanding Broadcom’s VMware presence in Lebanon, Iraq, and Jordan. Together, we can help businesses modernize their IT infrastructures and enhance operational agility in these key markets.”

This partnership underscores both Mindware and VMware’s commitment to driving digital transformation and empowering businesses in the Levant region with innovative IT solutions.