RTA Dubai has recorded a 16% growth in digital revenues in 2024, reaching AED 4.427 billion compared to the previous year. This growth reflects the increasing adoption of digital channels and services offered by the Roads and Transport Authority.
The total number of transactions across all digital platforms reached 679.6 million. Among these, 13.4 million transactions were made through RTA’s smart applications. Downloads of these apps grew by 18% year-on-year, reaching 3.742 million. In parallel, the number of registered users increased by 27.5% to 1.94 million.
Parking tickets issued via smart applications reached 29.973 million, which is a 24% increase. These statistics indicate a growing preference for digital solutions in transport-related services in Dubai.
Mattar Al Tayer, Director-General and Chairman of the Board of Executive Directors of RTA, expressed satisfaction with the growth. He emphasized that digital services enhance Dubai’s digital quality of life and contribute to the city’s transformation into a global smart city.
Customer satisfaction across RTA’s digital channels has reached 96%.
Al Tayer noted that the RTA is focused on adopting artificial intelligence (AI) to improve service delivery, develop new solutions, and increase happiness among residents and visitors. He said the Authority is moving forward with AI integration across traffic management, data analysis, and autonomous mobility.
Moreover, RTA Dubai collaborates with private sector partners to meet the evolving needs of users. The goal is to make Dubai a global hub for innovation and sustainability.
To support this vision, RTA launched over 33 services on its unified app. These services follow the 360 Services Policy and include features like storing driver and vehicle licences using the Samsung portfolio. This is the first implementation of its kind in the GCC.
The S’hail app also underwent major enhancements, including nine updates. As a result, downloads increased by 12.8%, and transactions rose by 39%, totaling 46 million.
RTA has upgraded its website with features that include:
These updates contributed to a 12.5% increase in website transaction volume.
RTA also introduced a new version of Mahboub, its virtual assistant. Powered by generative AI, Mahboub now delivers 100% of responses in Arabic and English. A unified login feature across smart apps and Mahboub has also been activated.
In support of Dubai’s Cashless Strategy, RTA installed five smart kiosks at key locations. These kiosks support card-only payments.
Fifteen services were launched on the Dubai Now app, covering driver and vehicle licensing. These services achieved full compliance with the 360 Services Policy.
The Madinati service was transformed into an integrated digital city platform using AI. It works in coordination with Dubai Municipality, analyzing images, detecting issues, identifying responsible entities, and generating service descriptions.
RTA has already developed 46 individual services on Dubai Now, which is 50% of the planned total. The remaining services are scheduled for launch within the year.
Additionally, RTA integrated its services with insurance providers and the Central Bank to simplify vehicle sales and registration. Integration with Dubai Ports further enhances registration and export processes.
These efforts show RTA Dubai’s ongoing commitment to smart transformation and innovation. The authority continues to lead in the use of digital tools that improve efficiency, customer experience, and global competitiveness.